Avatar Is Like The iPhone Of Movies

I’ve seen Avatar twice now, which is saying something when you’re talking about a nearly three hour movie that was released 36 hours ago. But we lined up on Thursday night for the first midnight showing. And then I saw it again yesterday at the TechCrunch screening in San Francisco.

What do I think? I think I’m going to go see it again this weekend at an IMAX theater. Because the movie is awesome in 3D, but I want to see it in 3D on a 50 ft by 70 ft screen. Movies will never be the same after Avatar. Like the iPhone in the mobile world, this movie disrupts an entire industry.

I didn’t know much about the movie until I read an article about it in Wired (more here) on a flight to Europe last week. A movie James Cameron has been working on since 1994, but he had to wait until technology caught up with his dream, and he invented a new kind of camera along the way.

The amazing thing about Avatar isn’t the story – it’s simply a passable tale that’s part Pocahontas, part Dances With Wolves. But it’s a story played by ten foot tall blue people with tails who fly around on miniature dragons and generally kick ass. And suddenly the special effects in every movie you’ve ever seen seem trite in comparison. Jurassic Park type special effects, which seemed so awesome in the 90s, are now laughably dated.

>>> Read more @ Techcrunch

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